Start Online dating website statistics

Online dating website statistics

These algorithms can probably pick up some key things – for example, it’s true we’re more likely to be friends with people with the same values as us, who share our cultural milieu.

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Others employ dozens of scientists to create sophisticated, top-secret algorithms to match customers with similar personality traits (as opposed to shared interests, which are a far less significant predictor of compatibility), ignoring the adage “opposites attract”. “One suspects a lot of their claims are hype,” says Professor Dunbar.

“Do they really know what the criteria are that make a successful long-term relationship, when it’s not something that the scientists still know that much about?

One in five relationships in the UK starts online, according to recent surveys, and almost half of all British singles have searched for love on the internet.

Just today, nine million Britons will log on looking for love.

The researchers interviewed 20,000 people who had married between 20.

Just over a third had met their spouse online – and their marriages were 25 per cent more likely to last than those of couples who’d met via traditional routes – in a bar, at work, or via family and friends.

The result is that, rather than being someone that defies all calculation, love is now big business worth an annual $4 billion internationally and growing at 70 per cent a year – with high-tech venture capitalists, psychologists and software engineers reaping vast rewards.